First, there was a symbol.
The mark of KOER—a shape created to hold
the identity of the brand.

Then, the symbol became an object.

Its familiar lines were reconsidered
through proportion, weight, and dimension.

No longer only seen,
but worn.
No longer a mark placed upon a surface,
but a form that exists in space.

The identity remains unchanged.
Only its presence becomes physical.

From symbol to piece.
From meaning to form.